Program Proposal for the new Takanka smartshops
Location Amsterdam (NL)
Design Team Giacomo Garziano, Matteo Garbagnati
TATANKA started as a little commerce some years ago in the center of Amsterdam. For its growing activity, the owner decides to renew and align the image of the stores.
Our proposal starts from a branding approach. The aim is to induce a new TATANKA experience, improving identity, efficiency and quality of the new coming spaces.
A wall/ceiling system, composed by modular units, hosts technical installations and serves as display for the products. It can be adapted to the diverse dimensions of the different shops and different needs and circumstances, with small and big display units or technical ones.
The whole space becomes a unity and embeds the visitors in an interactive journey.